You spent hours on that estimate. Don't let it die in someone's inbox. NailDown sends the follow-ups you forget and gets the reviews you deserve.
14-day free trial. No credit card required.
NailDown Follow-Up
Johnson Kitchen Remodel
Hi Sarah! Just wanted to follow up on the kitchen estimate I sent over. Any questions I can answer?
Day 1 · Sent
Hey Sarah, still thinking it over? Happy to walk through the options if helpful.
Day 3 · Sent
Yes! Can we schedule for next week?
Customer replied
Sequence paused - customer engaged
Contractors using automated follow-up sequences see 40-60% higher close rates. 80% of sales require 5+ follow-ups, but 44% of salespeople give up after one.
You send a detailed estimate, then life gets busy. Three weeks later, the customer went with someone who followed up.
You finish a great job, shake hands, and drive away. The customer meant to leave a review but forgot by the time they got home.
You are running a crew, managing materials, and quoting new jobs. Chasing old estimates falls to the bottom of the list every day.
Set up takes 5 minutes. NailDown handles the rest.
Enter the customer name, project details, and amount. Takes 30 seconds after you send the quote.
Four personalized texts and emails go out over 14 days. Each one sounds like you wrote it. Stops automatically when they reply.
Mark a job complete. NailDown sends a review request automatically. When the review comes in, AI drafts your reply.
NailDown handles the two things that grow your business while you focus on the work.
Log an estimate, and NailDown takes over. A 4-step text and email sequence runs automatically over 14 days. Each message is personalized by AI so it reads like you wrote it yourself.
Follow-Up Sequence
Friendly check-in text
Gentle scheduling nudge
Email with social proof
Final follow-up
Mark a job complete, and NailDown sends a review request via text. If the customer leaves a review, AI drafts a professional reply in your voice within minutes.
Latest Review
“Great work on our kitchen floors! Very professional crew.”
- Jennifer M.
Most follow-up and review tools are built for large companies with large budgets. NailDown is built for crews like yours.
NailDown | Podium | Birdeye | JobNimbus | |
|---|---|---|---|---|
| Monthly Price | $79/mo | $400+/mo | $350+/mo | $300+/mo |
| Estimate Follow-Up | ||||
| Review Management | ||||
| AI-Powered Messages | ||||
| No Contract |
From our early beta program
“I used to forget to follow up after the third day. Every time. NailDown caught two jobs last month that I would have completely lost. One was a $9,000 hardwood install.”
Mike R.
Owner, M&R Flooring · Milwaukee, WI
“We went from 2 Google reviews to 47 in four months. I never asked a single customer myself. NailDown just handles it after we mark the job done.”
Tony D.
Owner, DeLuca Floor Covering · Phoenix, AZ
“I looked at Podium and almost signed up. Then I saw it was $400 a month with a 12-month contract. NailDown does what I actually need for a fifth of the price.”
Sarah K.
Operations Manager, Keystone Floors · Columbus, OH
No contracts. No hidden fees. Cancel anytime.
Automated estimate follow-ups
$49/mo
Start Free TrialFollow-ups + Review Manager
$79/mo
Start Free TrialAI review management
$49/mo
Start Free TrialNailDown wasn't designed in a Silicon Valley office. It was built by someone who runs a flooring company, manages crews, and knows what it's like to lose a $12,000 job because a follow-up slipped through the cracks.
After 2+ years using Podium (at $400/month), the founder realized most contractors only need two things: consistent follow-ups and a way to get more Google reviews. Everything else is overhead. NailDown strips out the bloat, keeps the features that actually close deals, and charges a price that makes sense for a small crew.
14 days, no credit card required. You get full access to whichever plan you choose. Add a payment method before the trial ends to continue.
No. Each message is personalized by AI to sound like you wrote it. No two messages are identical. They come from your business phone number, not a generic marketing number.
Yes. NailDown requires documented customer consent before sending any text. Every first message includes opt-out instructions, and STOP requests are honored immediately. We handle A2P 10DLC registration for you.
The follow-up sequence stops automatically when a customer replies. You get notified so you can continue the conversation yourself.
Yes. You can edit the timing, channel (SMS or email), and message templates for each step in your sequence. The AI will still personalize each message, but it works from your templates.
AI drafts a professional, empathetic response. Negative reviews (1-3 stars) always require your manual approval before posting. The AI never argues or gets defensive.
Your data is kept for 30 days in case you change your mind. After 30 days, all data is permanently deleted. No cancellation fees.
Set it up once. NailDown follows up on every estimate and gets you more reviews, automatically.
Start Your Free Trial14-day free trial. No credit card required.